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Mortality Improvement+

Learn about the ecosystem of wellness solutions – and more.

Gen Re is exploring ways to reverse negative mortality trends through active interventions and wellness promotion, driving shared value for all stakeholders.

Wellness programs can deliver value through three mechanisms:  

  • Improve mortality through behavior change by engaging consumers in wellness solutions that change habits
  • Drive positive selection at issue by offering programs that attract healthier, more physically active individuals
  • Drive positive persistency bias as those who are rewarded for healthy behaviors will persist instead of lapsing or replacing their policy, thereby improving the overall mortality of the business

Our team has developed a toolkit that carriers can leverage to optimize their wellness efforts, including:

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Knowledge Sharing

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Solution Identification and Evaluation

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Program Support

Wellness Solution Ecosystem

To assist our clients in navigating the wellness space, we have researched and connected with a significant number of wellness solution providers and created an ecosystem guide with high-level details about each solution.

The ecosystem guide will help facilitate the discovery process for those Life & Health insurance carriers looking to better understand what solutions are available in the wellness space.

We can help our clients assess the strategic fit and mortality improvement potential for these solutions. To read more about these providers, complete our short request form and we'll get back in touch with you.

Health Engagement Platforms

Shared Value Insurance

Targeted Solutions - Early Detection

Targeted Solutions - Treatment Based

Software as a Medical Device (SaMD)

Trademarks are property of their respective owners. These brand owners and their products and services are not affiliated with, sponsored by or endorsed by General Re Life Corporation.

Would you like more information about these companies? Clients can access the ecosystem guide by completing our short request form.

Gen Re’s Program Support

Gen Re can provide program support in various ways, helping to deliver win-win solutions for you and your clients. 

Mortality improvement in the U.S. has been decelerating for the past several years as lifestyle driven diseases and external causes reverse mortality gains. These trends are not inevitable. With the right engagement and prevention strategies, insurers can help shift population risk and unlock new pathways for mortality improvement.

Harindra Chandrasena
President & CEO, General Re Life Corporation

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Contact Us

Gen Re is here to be your trusted reinsurance partner in evaluating, designing and supporting an effective wellness program that engages your customers and drives improved mortality outcomes. Let us know if you would like to schedule a presentation to see how we can help!

This is an evolving site. If there is a topic or solution provider you would like us to explore, or if you are a solution provider and would like to be evaluated to be added to our list, please let me know.