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How Insurers Can Use Behavioral Economics Approaches to Make Improvements – Bringing BE to the Forefront
By Keith Brown and Heidi Alpren Oct 07, 2021 English
At Gen Re, we often talk about ways to actively utilize Behavioral Economics (BE) approaches – in fact, one of our favorite catchphrases is “putting BE into action.” Implementing these important tools can help insurers in many ways, from developing effective...
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The Post-COVID Era for Insurers – What’s on Our Clients’ Minds?
By Donna Sivigny Aug 04, 2021 English
Gen Re executives are continually working with and listening to our clients to stay on top of industry advances to meet the ever-changing insurance environment. We do this through sponsored client events, industry-related meetings and one-on-one conversations....
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Improving Accelerated Underwriting Results by Putting Behavioral Economics Into Action
By Heidi Alpren Jul 19, 2021 English Español
Over the past several years, the concept of Behavioral Economics has turned mainstream, even as it challenges the very foundation of traditional economic thinking by introducing the concept of dual system thinking (“fast” and “slow”). Behavioral Economics...
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Series: Risk InsightsCan Behavioural Science Increase the Appeal of Income Protection Business?
Issue: May 11, 2021 Disability, Life English
Findings from a recent joint study with Cologne University of Applied Sciences are discussed, exploring how behavioural science could increase the appeal of IP cover, particularly among younger generations.
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