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Who Needs Insurance? Preparation for the Generations [Presentation]
It’s a new year and you already feel busy. Very busy. If you’re in the 25- to 54-year-old age group you know that work, household activities, caring for others, engaging in sports and other leisure activities are taking up most of your time, leaving little...
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Marketing to the Millennial Mindset [Presentation]
The Millennials, anyone born between 1980 and 2000, number 80 million in the U.S. and they represent a generation with massive insurance growth potential. While 60% say good health is the most important thing in life, 25% lack health insurance and only...
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Identifying Millennials’ Attitudes and Behaviors [Infographic]
Millennials are all around you and they're important to your business. Also known as Generation Y, millennials include anyone born roughly between 1980 and 2000. With 80 million members, this generation of young people is the largest in the history of...
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Attitudes et comportements de la génération Y [Infographie]
Les enfants du millénaire vous entourent et ils sont de plus en plus importants pour votre activité. Également connus sous le nom de génération Y, les enfants du millénaire représentent tous ceux qui sont nés – approximativement – entre 1980 et l’an 2000....
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